5 Easy Tips to Write an Effective Survey

Here are 5 easy ways to help ensure your survey results are unbiased and actionable. Use the Funnel Technique Structure your questionnaire using the “funnel” technique. Start with broad, general interest questions that are easy for the respondent to answer. These questions serve to warm up the respondent and get them involved in the survey.…

Merdeka 2018

Patriotism Remains High Despite New Malaysia’s Transition of Power – survey KUALA LUMPUR – In the lead up to the 61st Independence Day, a national survey reveals that the majority is proud to be Malaysian. A survey conducted by KAJIDATA Research informs that 76% of the people say that “I am proud to be a…

New Malaysia

New Malaysia’s First 100 Days – survey  SELANGOR – Over 83% of Malaysian voters accept the results of the recent 14th General Election. Subsequent to the instalment of a new government in Malaysia, a national survey was carried out by KAJIDATA Research to ascertain how Malaysians perceived it. The study revealed that over 47% of…

How to Increase Online Survey Response Rates

One of the most common questions people will ask about your research is “What was the sample size?” They have good reason to ask, because the credibility of your research depends on the statistical validity of your sample. Low response rates can be more than just a frustration; they can be survey-killers. An inadequate sample…

Introduction to Marketing Research

If you’re in marketing, you know that it’s a restless, changing, and dynamic field. The role of marketing itself has changed dramatically due to evolutions in society: new tech, new societal norms, globalisations, material and energy shortages, inflation, economic recessions, dying industries, dying companies, and rapid industry changes. Because of rapid change, marketers today aren’t…

5 Common Sampling Errors

If your market research project was a movie, sampling error would be the villain. It can sneak into your idyllic scene and sew chaos and doubt, to the point that it undermines the credibility of your entire outcome. But fortunately, there are many ways to avoid common sampling errors. When you survey a sample, your…

Survey Design Your Respondents Will Love

Survey design is like a relationship. If you always take more than you give, it doesn’t work out. Here are few tips to make your next survey a hit. When your survey only meets your needs and doesn’t respect the needs of your survey respondents, it will be a frustrating experience for both of you.…

Bi-Annual Poll (Malaysians)

Bi-Annual Poll

KAJIDATA Bi-Annual Poll is a long-term national survey that was initiated in August 2016. This bi-annual poll is an on going study to gauge the Rakyat’s perception on certain issues that are of concern as well as a Six Months Planning Index. *Next results will be updated in Feb 2018. PERCEPTION GAUGE MALAYSIANS’ 6 MONTHS PLAN Aug 2017Feb 2017Aug 2016Aug 2017…

Merdeka 2017

I Am Proud To Be A Malaysian – survey  KUALA LUMPUR – In the lead up to the 60th Independence Day, a survey among Malaysians reveals that an overwhelming majority is proud to be a Malaysian. A national survey conducted by KAJIDATA Research reveals that 98.3% of the people say that “I am proud to…

image via parlimen.gov.my

Government Products & Assistance – Part 2

1MALAYSIA PRODUCTS & ASSISTANCE KUALA LUMPUR – A survey amongst Malaysians was conducted to ascertain what they thought about the 1Malaysia products and assistance provided by the government. The opinion poll was carried out by KAJIDATA Research Sdn. Bhd. from 13 June 2017 to 22 June 2017 to gauge the level of awareness of Malaysians…